ULTA 21 Days of Beauty, Fall 2025 - My Recommendations!

Here are all of my recommendations for Ulta’s 21 Days of Beauty sale for Fall 2025.

Remember, the products are 50% off for 24 hours! The sale for each “day” starts at 12:01 AM Central Time.

The first day of the sale is Friday, August 29, 2025.

(Diamond & Platinum level get an extra day to shop for 30 items on Thursday, August 28th.)

A few of the items will be sold “online only”.

Even though Ulta has a wonderful return policy, for products such as foundations and concealers, I suggest visiting the store before the product’s sale date and choose a color shade.

MY RECOMMENDED ULTA BUYS:

WEEK #1

FRIDAY, 8/29:

1 Tula "The Cult Classic" Purifying Face Cleanser CLICK HERE

2 It Cosmetics CC+ Cream Natural Matte Foundation CLICK HERE

SATURDAY, 8/30:

3 Too Faced Chocolate Soleil Matte Bronzer CLICK HERE

4 Maelys B-Glossy Smoothing Body Serum CLICK HERE

SUNDAY, 8/31:

5 Supergoop Mineral Mattescreen SPF 40 Tinted Sunscreen CLICK HERE

6 tarte Maracuja Juicy Plumping Lip Oil CLICK HERE

7 Lancome La Base Pro Longwear Makeup Primer CLICK HERE

MONDAY, 9/1:

8 Kopari Star Bright Vitamin C Serum CLICK HERE

9 Persona Lip Liner CLICK HERE

10 PUR Mellow Eyes Hemp Hydrogel Eye Patches CLICK HERE

11 Mac Colour Excess Gel Pencil Eye Liner CLICK HERE

12 Elemis Pro-Collagen Hydrating Night Cream CLICK HERE

TUESDAY, 9/2:

13 Clinique All About Eyes Eye Cream with Vitamin C CLICK HERE

14 Clinique All About Eyes Rich Eye Cream with Hyaluronic Acid CLICK HERE

15 KVD Beauty Good Apple Full-Coverage Serum Foundation CLICK HERE

16 Tula H2Osis Instant Skin Reviving Mask CLICK HERE

17 RMS Beauty ReDimension Hydra Bronzer CLICK HERE

WEDNESDAY, 9/3:

18 Too Faced Chocolate Soleil Melting Bronzing & Sculpting Stick CLICK HERE

19 Kiehl's Ultra Body Mega Moisture Squalane Cream CLICK HERE

20 Kylie Tinted Butter Lip Balm CLICK HERE

21 Ofra Lip Gloss CLICK HERE

THURSDAY, 9/4:

22 AG Haircare Products - the entire line! CLICK HERE

23 R.E.M. Beauty Sweetener Foundation CLICK HERE

24 Strivectin Hyperlift Instant Eye Fix for Bags, Lines, & Crepiness CLICK HERE

25 PMD Clean Acne - Blue Light Therapy Spot Treatment CLICK HERE

26 Belif Aqua Bomb Hydrating Sleeping Mask CLICK HERE

WEEK #2

FRIDAY, 9/5:

27 Bobbi Brown Weightless Skin Foundation SPF 15 CLICK HERE

28 Stila Stay All Day Waterproof Liquid Eyeliner CLICK HERE

29 COSRX Advanced Snail 96 Mucin Power Essence CLICK HERE

30 R.E.M. Beauty Midnight Shadows Palette CLICK HERE

SATURDAY, 9/6:

31A Mac MACximal Silky Matte Lipstick CLICK HERE

31B Mac MACximal Sleek Satin Lipstick CLICK HERE

31C Mac MACximal Sleek Satin Lipstick Colorless (Lip Balm) CLICK HERE

32 Fenty Beauty Pro Filt'r Soft Matte Longwear Liquid Foundation CLICK HERE

33A: tarte Tartlette XL Tubing Mascara CLICK HERE

33B: tarte Maneater Mascara CLICK HERE

34 OleHendriksen Strength Peptide Barrier Boost Moisturizer with Hyaluronic Acid CLICK HERE

35 Peter Thomas Roth Cucumber De-Tox Hydra-Gel Eye Patches CLICK HERE

36 Peach & Lily Glass Skin Face Polisher CLICK HERE

SUNDAY, 9/7:

37 Beautyblender Original CLICK HERE

MONDAY, 9/8:

38 Origins Checks and Balances Frothy Face Wash CLICK HERE

39 IT Brushes for Ulta - Travel Brush Set CLICK HERE

TUESDAY, 9/9:

40 Blume Superbalm Tripeptide-1 Hydrating Lip Balm CLICK HERE

WEDNESDAY, 9/10:

41 First Aid Beauty Retinol Eye Cream with Squalane + Ceramides CLICK HERE

THURSDAY, 9/11:

42 Loving Tan Deluxe Bronzing Mousse CLICK HERE

43 Matrix Food for Soft Rich Hydrating Treatment Mask CLICK HERE

44 Peter Thomas Roth Ultimate Solution 5 Multitasking Moisturizer CLICK HERE

WEEK #3

FRIDAY, 9/12:

45 Lancome Teint Idole Ultra Wear All Over Concealer CLICK HERE

46 Rabanne Dramalips Glassy Lipstick CLICK HERE

47 Rabanne Dramalips Glassy Pearly Lipstick CLICK HERE

SATURDAY, 9/13:

48 Estee Lauder Double Wear Stay-in-Place Foundation CLICK HERE

49 Clarins Double Serum Complete Age-Defying Concentrate CLICK HERE

50 NARS Blush CLICK HERE

51 It Cosmetics Bye Bye Pores Pressed Translucent Setting Powder CLICK HERE

SUNDAY, 9/14:

52 Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation CLICK HERE

53 First Aid Beauty Ultra Repair Cream CLICK HERE

MONDAY, 9/15:

54 Ahava MultiVitamin C+ Firming Serum CLICK HERE

TUESDAY, 9/16:

55 Iconic London Silk Glow Duo Blush & Highlight Gel-Powders CLICK HERE

WEDNESDAY, 9/17:

56 KVD Beauty Tattoo Pencil Gel Eyeliner (13 colors) CLICK HERE

THURSDAY, 9/18:

57 Clinique Even Better Foundation CLICK HERE

58 Tula Eye Recharge + Replenish Eye Cream CLICK HERE

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